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Introducing

Hospitality, Tourism & Small Business Advisory

Introducing

Hospitality, Tourism & Small Business Advisory

Introducing

Hospitality, Tourism & Small Business Advisory

Hello there!

I’m GABRIELLE DANIELS

Gabrielle Daniels

Thank you for taking the time to consider my specialist services. With over 20 years’ experience, I offer you expert industry advice to help your business succeed.

I am a specialist consultant with a proven history of significantly increasing overall revenue and profitability across Tourism, Hospitality and Business.

I can work with you operationally to support as a second pair of hands or another set of eyes to assist your business in moving forward. My specialty is to help identify areas in your business that could operate more efficiently and together we can achieve your business goals and focus on revenue opportunities.

I can only be of benefit to businesses who are open to change with the ability to be reviewed openly and honestly. I look forward to the opportunity to working with you and your team.

I have provided my specialist consultancy services to several key clients (see below).

What I do

Core Services

When it comes to identifying revenue opportunities, cost savings, operational performance & improvements, I offer my extensive industry knowledge and networks to give my clients a competitive edge! I am not outsourcing your work to others, I work with you directly every step of the way.

After enjoying many years of unprecedented growth, business owners must prepare for tougher times ahead with many senior leaders in the industry thinking through major questions confronting them.

Revenue

Revenue Training & Development
Revenue Management
Pricing & Distribution
New Property Openings
Supplier & Contract Management
Revenue & Budget Reporting
Cost Reduction
Efficiencies Review

Process

Business Audits/Review
Process Improvement
Data Validation & Analysis
Project Management & Delivery
Market Analysis
Feasibility Studies
Business Continuity Planning

Guests

Customer Loyalty
Guest Review Platforms
Guest Engagement Strategies
Business Development
Change Management
Sales & Marketing Strategies

 

What Clients Say

Testimonials

I’ve had the distinct pleasure of collaborating with Gabby on the Daintree Ecolodge in Far North Queensland, and her expertise has truly transformed the property’s performance, delivering remarkable results. In less than 12 months, we’ve seen a 30% increase in ADR, the highest occupancy the property has ever experienced, and a 33% increase in room revenue—far surpassing all previous metrics. Gabby’s deep understanding of the hospitality industry and strategic insight have been invaluable as we overhauled our pricing and distribution strategies. She doesn’t just set rates; she shifts the way we approach our business, driving growth and optimizing operations. Her swift and efficient actions have produced significant returns, making her a crucial asset to our team. We’re excited to continue our partnership as the Intrepid accommodation portfolio grows and highly recommend Gabby to anyone seeking a dedicated, results-driven professional.

RICHMOND SEAR – Accommodation Operational Lead, ANZ Intrepid

The Point Brisbane Hotel engaged Gabby to conduct a comprehensive review of our front office department which ran over several weeks. Following her in-depth analysis, she delivered a clear and actionable plan to better align the front office and reservations teams, supporting the hotel’s commitment to enhancing the guest experience.

Gabby’s change management strategy has been instrumental in reshaping our operations. It has set the stage for implementing systems that will streamline processes and automate tasks, allowing our team to focus on creating genuine, meaningful connections with guests.

This forward-thinking approach is positioning the hotel for ongoing improvement and long-term success.

Gabby’s expertise, professionalism, and insight have been invaluable. We highly recommend her services to any organisation seeking operational excellence and impactful change.

AARON ROBERTS – General Manager – The Point Brisbane

Its been a pleasure working with Gabby to support our operations team in implementing some key processes across the group.

She has a well-rounded perspective on operations and efficiency improvement that has helped us immensely.

I would recommend anyone to get her onboard for strategic implementations and projects at property or group level.

SHANKAR KOTHA – Chief Commercial Officer – Cllix Apartments & Hotels

I met Gabby when taking on the Hotel Manager role during the pre-opening faze of The Tamborine redevelopment. It was a pleasure to absorb Gabby’s vast amount of knowledge in the accommodation space and I am incredibly grateful for the initial insights and guidance she provided to bring me up to speed. Prior to my arrival she had successfully onboarded the new PMS setting a strong foundation for me to build on with the team.

SAM WOOD – Hotel Manager – The Tamborine Boutique Hotel

When Gabrielle Daniels joined StayCo, we knew we were welcoming a powerhouse of hospitality and business acumen. Gabby brought more than just experience – she brought transformative vision. Over the past six months, Gabby has exceeded every expectation. Her task was monumental: to revamp our revenue strategy and propel StayCo towards a future of financial strength and industry leadership. Gabby embraced this challenge with her signature hands-on approach, not just advising from the sidelines but becoming an integral part of our operational fabric. The results speak for themselves. Under Gabby’s guidance, we have seen a revolutionary overhaul in our pricing structures, leveraging automation and dynamic pricing strategies that will no doubt significantly boost our revenue and efficiency. Her insights into OTA optimisation have made StayCo stand out in a crowded marketplace, while her strategies in corporate, group, and event business have transformed every inquiry into a potential ambassador for our brand. But Gabby’s impact goes beyond numbers. Her ability to navigate complex challenges with confidence has infused our team with a new sense of purpose and direction.
Gabby has left an undeniable mark on StayCo, setting us on a trajectory towards unparalleled success. Gabby is not just a consultant; she is a change-maker and strategist.
Thank you, Gabby, for being part of our journey. You have set StayCo on a path of innovation and success that will resonate for years to come. We wish you continued success in your future endeavours and know that any organisation fortunate enough to work with you will be all the better for it.

MELISSA PEARSON – General Manager, StayCo

I had the pleasure of connecting with Gabby to assist within my role as Director of Accommodation and Gabby’s insight, feedback and knowledge was invaluable for future strategy and planning. All interactions were genuine discussions that benefited the working relationship greatly, and I look forward to the opportunity to work with Gabby again in the future and could not recommend her more highly.

CAMERON BAKER – Director Accommodation, Vic2026 Organising Committee

We often get caught in the habit of worrying about the cost, opposed to considering the outcome and the Income $$$ the cost will deliver………….. Gabby is not a cost, she is a revenue generator and a time saver setting up rates for all markets, OTA’s, complex systems and so much more! So much faster than anyone I know in the field! She was my guardian angle when setting up Rambla and continues to be as a key part of our business and ongoing growth.

ANDREW HEWITT – Rambla Group Manager, Accommodation

It’s not often you find an industry partner, that is as professional, knowledgeable, and strategically focussed as Gabby. Having worked alongside Gabby over the past year, she has continued to not just deliver results for her clients, but also comes with a willingness and openness to share her knowledge – she definitely puts her clients at the centre of everything she does, as a true industry leader.

MATT ROSE – RoomPriceGenie, Sales & Country Manager, Australia and New Zealand

I have had the opportunity to work with Gabby several times over my career both at Mantra Group and more recently at The Star Entertainment Group, Gold Coast. Gabby is an industry specialist with enormous capacity and capability in the revenue & channel management areas. I would not hesitate in recommending Gabby’s services and I look forward in working alongside her again on future projects.

MARK HODGE – Principal Advisor, Hodge & Co Tourism & Hospitality Management

I was lucky enough to learn from Gabby as I took on a new role as Revenue Manager. I learnt more in 6 weeks than I could have in 6 months! Gabby was clear and concise in her conveying of information, which was always presented in a very natural order, ensuring content was never over whelming. Gabby’s knowledge of the hotel industry is second to none, and she was able to provide valuable feedback on all aspects of our operation, not just revenue. Her enthusiasm for the industry is infectious, and we all hope we have the pleasure of working with Gabby again soon!”

REBECCA LANE – Paradise Resort Gold Coast, Revenue Manager

I had the pleasure of working with Gabby Daniels at Mantra Group over a number of years and there are few people in the Australian hospitality industry that can match her knowledge in the diverse field that is Hospitality Distribution. Her deep understanding of the way revenues are built in hospitaity businesses; whether that be through rooms, food and beverage or events makes her skills highly valuable in the current environment. In addition, Gabby’s provde ability in strategic planning, leadership and analytics makes her an exceptional resources for any business in the hospitality industry looking for a competitive advantage. Gabby will continue to be a great sucess due to her skills, work ethic and vibrant positivity; the same success is assured to those that engage her.  

KENT DAVIDSON – Managing Director – Cross Hotels & Resorts

Engaging Gabby was a strategic decision that has delivered measurable operational and commercial improvement across our portfolio.
She introduced structured systems and procedures that enhanced clarity, accountability, and consistency in our operations. Her approach to Revenue Management and base business analysis has strengthened our ability to forecast, optimise performance, and align our teams around measurable outcomes.
Gabby also facilitated high-quality software introductions that have significantly improved our analytical capability and reporting discipline. This has allowed us to better understand our revenue drivers and implement more strategic decision-making across the business.
Gabby seamlessly brings together strategic thinking, industry expertise, and practical execution. I would confidently recommend her to any hospitality or property operator seeking to elevate their operational structure and commercial performance.

NEIL MUNRO – Roamfree Hotels – Group Operations Manager

Gabby conducted a comprehensive review of our business and identified clear opportunities to strengthen our revenue performance. She supported us in implementing structured Revenue Management procedures, processes, and reporting, which has given our team greater clarity and confidence in our decision-making.
Her guidance in developing a more effective rate strategy has helped us place a stronger focus on increasing direct bookings, while also introducing new systems and revenue management tools that have enhanced our overall efficiency. Gabby also provided valuable direction in aligning our sales and marketing strategies to ensure they work cohesively to support our revenue goals.
Beyond her expertise, Gabby brings an enthusiastic and positive energy to everything she does. She has been an absolute pleasure to work with, and her knowledge, professionalism, and hands-on approach have made a meaningful impact on our business. I would highly recommend Gabby to any organisation looking to improve their revenue performance and strengthen their commercial strategy.

TANYA STEVENSON – Group Revenue Manager – Q1, Rhapsody & Aspire

We have been very impressed with the work Gabby Daniels at Halcyon House. Gabby’s strategic approach, attention to detail, and proactive suggestions have significantly enhanced our room performance and overall revenue outcomes.
Gabby consistently provides insightful analysis and actionable recommendations, helping us stay ahead of market trends and optimise our pricing and distribution strategies. Her professionalism and collaborative approach make her service a valuable extension of our team.
We highly recommend Gabrielles Service to any property looking to elevate their revenue management performance.

Magnus Hojden – General Manager – Halcyon House

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